Whenever you advertise for a service you are offering it is important to cover all of your bases to make sure that all those you want to see your product actually have the chance to. If yard signs can win elections, they can certainly win customers for your business. Like brand mushrooms popping up on lawns, they blare the name of your company and increase your brand recognition. While yard signs can’t talk with customers, they are an affordable, low maintenance way to advertise your brand every single day with little to no effort from you, other than placing the sign where the most traffic will be able to see and engage. Yard signs bring many benefits and should be considered a part of any local marketing campaign. They can help you focus your message on an audience who will most likely buy from you and create instant awareness for your business. The best part is they are affordable Yard signs are one of the cheapest ways to advertise your local business. Lawn signs (also known as yard signs, bandit signs, and placards, among other names) are small advertising signs that can be placed on a street-facing lawn or elsewhere on a property to express what you are selling or to bring awareness to the services you are offering.
If you are in the real estate market, yard signs are going to be your best tool to bring in business. You can be as creative as your visions for your yard card. The options are endless when it comes to how many different avenues you can take with this very effective advertising method, such as Banners, Car Graphics, Custom gifts, Decals/Labels Signs, and even storefront signs. According to the Arbitron study, billboard advertising is effective. According to the study, which reported that 71 percent of Americans “often look at the messages on roadside billboards,” a majority of Americans at one time or another learned about an event that interested them or a restaurant they later patronized. Millions of people are traveling roads, more than one would think so when they see your sign and it is a service they are seeking the odds of them remembering that sign or stopping to get the details are very high.
Designing ideas to gain Business
In order to have a successful outcome with a banner or yard sign whatever avenue you decide to take you need to make sure that it will stand out in more ways than one, and your professional design company will make your vision come to life. Use white on a blue, green, or red background. Simple is Best – The best-converting signs are those that use no more than two lines of text; the first line for a short message, and the second for the phone number. The oncoming traffic will only be able to read two lines of text before they pass.
- Stick with single-sided.
- Use contrasting colors.
- Use arrows.
- Be hesitant to use your logo.
- Reverse your colors.
- Use a specific message.
- Use easy-to-read fonts.
For Real Estate yard signs/Banners you want to include several pieces of information. This sign needs to include only three important pieces of information: the brokerage name, the agent’s name, and her phone number. However, if the sign is designed to have a rider attached to it, which is the second sign on the bottom that can provide additional information. Emphasize Your Name and Branding. On all your signs, be sure to emphasize your own name and branding colors, not your brokerage’s, though you should be sure to include their name, too. But overall, the focus should be on you as a real estate professional. What is the standard size for a real estate yard sign? Most commonly, signage dimensions are 12″x18″, 18″x24″ and 24″x36″, but these are not the only options available. Dimensions are usually customizable but may depend somewhat on the size of the mount. YOu may want to add a rider to your sign as well, A sign rider is a smaller sign that accompanies a larger sign or graphic in a real estate frame. Sign riders are usually placed either below or above (or both) the larger graphic in the frame.
MN Designs; Real Estate Yard Signs
If you are in the market for custom-designed Banners, Car Graphics, Custom gifts, Decals/Labels, Interior Design, Signs, Store Front, be sure to contact MN Designs located in South Carolina.